The 4 Content Pillars: How to Make Content Creation More Efficient

When it comes to content marketing, there are a lot of things to think about. You have to come up with topics, create content, and then promote it. It can be tough to figure out how to make all of this work efficiently. That’s where content pillars come in. Content pillars are a way to […]
Why Is Blockchain a Trusted Approach: How Decentralization Makes Data Integrity Possible

Blockchain technology is here to stay and has already been introduced to many different business sectors, as the tech-savvy are already aware on how it will take over many key aspects on how business and data are handled. The decentralized system of blockchain offers data integrity that is incorruptible, due to the cryptographic hash function […]
Is Social Media Marketing Effective? Why It Works and How to Do It

Social media marketing is one of the most effective and cheapest ways to promote your business. It’s a free tool that you can use to connect with customers and followers online. But, like all things, it takes time and creativity to make social media work for you. In this blog post, we’ll explain why social […]
How to Schedule Your Social Media Content: Tips for Starting

A social media schedule can be a really great way to ensure that you are making the most of your social media marketing. It ensures that you have content on social media at all times, which in turn increases engagement and exposure for your brand. You might think that social media scheduling is too much […]
What Is Play to Earn and How Does it Relate to NFTs?

The gaming industry is one of the fastest growing industries in the world, and many companies are looking into how to capitalize on this. Some companies are exploring blockchain technology for their gaming platform, which has opened up an entirely new market for nfts (non-fungible tokens). One such game that is utilizing nft’s is Axie […]
What to Expect When Working with a Web Consultant

For the most part, a person who is running their own business has an idea of how important an online presence is. They may see their competition’s website or social media presence and think to themselves, “Gee, where do I even begin to get to where they are?” Perhaps it is the opposite, maybe they […]
SEO the Home Page of Your Website: Search Engine Optimization Strategies

Search engine optimization is an important part of your online marketing and the home page of your website is the welcome sign for people most likely discovering your business for the first time. The term SEO has been around long enough for business owners to understand that there must be some value in taking this […]
What Is DeFi? – An Intro to Decentralized Finance

What is DeFi? What does it do? Who created it, and what problems is it solving? In this article we will explore these questions. We’ll talk about how DeFi’s features can help you take more control of your money and make transactions more quickly; we’ll also discuss the difference between centralized systems and decentralized ones, […]
What Is Scheduling Software? How Can I Use It for My Business?

Scheduling appointments for your business may seem like a tedious chore. I hope not, but let’s be honest, whether you are taking care of this yourself or have someone assisting you in this endeavour, it can be challenging to keep up with. At least that used to be the case, I can attest to this […]
The Importance of Social Media Posting Frequency

Marketing your business used to rely solely on word of mouth, printed and television ads, and community networking. Those are still viable ways to generate leads and build reputation, but a huge part of building and engaging with communities now relies on digital- the world of internet social interactions- or social media. There are a […]